ʻO ka pōʻino o ka huahana i ka wā o ke kaʻa ʻana he wahi ʻeha nui a nui ke kumu kūʻai no nā ʻoihana e-commerce, e alakaʻi ana i ka hauʻoli o ka mea kūʻai aku, hoʻi, a me ka hōʻino ʻana i ka brand. ʻOiai ke pāʻani nei nā hoa logistic i kahi kuleana, ʻo ka laina mua koʻikoʻi o ka pale ʻana ʻo ia ka ʻoihana ʻoihana. Ke kū nei nā ʻāpana E-commerce i nā luʻi kūʻokoʻa: nā huakaʻi paʻakikī, nā huahana like ʻole, nā koina kumu kūʻai, a me ka lawelawe ʻana. ʻAʻole pinepine ka hoʻopili maʻamau.